Anglia Giving, the company which runs the Charity Vouchers service, is a not-for-profit organisation. Much of the day-to-day administration for Anglia Giving has always been done on a voluntary basis, which greatly reduces the costs of running the company. Nevertheless, there are still significant costs to running the business and, like any company, it has to be viable to survive.
The service is funded in a several ways. Ever since it was set up in 2002, the service has benefitted from generous private financial support, which has supplemented its other income. Most of our remaining income is from unused, expiring vouchers (see FAQ: ‘What happens to any unredeemed vouchers?’). The next biggest source of income is the processing fees charged on the sale of vouchers.
As a result of operating under this business model, we remain able to guarantee donors that 100% of the value of all redeemed vouchers goes to the charities chosen, which we see as an essential part of providing the Charity Vouchers service. In addition, the model allows us to continue to be able to donate to some two hundred thousand charities, rather than having to restrict donors to choosing from perhaps just a few hundred – which would be much cheaper to administer but which would, we feel, would lose a significant part of the value of the service we offer. Lastly, this model allows us to continue operating without the need for sponsorship or carrying advertising or in any way compromising the independence of the company.